What is Asana?
With tasks, projects, conversations and dashboards, Asana enables teams to move work from start to finish.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
99 Plan to Renew
85 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Asana?
Pros
- Respectful
- Reliable
- Helps Innovate
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Task Management
Collaboration
API Integration
Check-ins and Reviews
Conversations & Feedback
Milestones/Calendar Tracking
Goal Setting
Templates
OKR Alignment
Dashboards and Reporting
Real-Time Visualization
Vendor Capability Ratings
Ease of Implementation
Breadth of Features
Usability and Intuitiveness
Business Value Created
Ease of Customization
Ease of Data Integration
Product Strategy and Rate of Improvement
Availability and Quality of Training
Quality of Features
Vendor Support
Ease of IT Administration
Also Featured in...
Asana Reviews
Mohit S.
- Role: Operations
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Mar 2026
Best PM platform for your daily tasks
Likeliness to Recommend
What differentiates Asana from other similar products?
It has many features within the same platform which makes it a featured rich platform in comparison to other similar products. It is fast, accurate and well balanced platform that increases the productivity of the team and also increases team collaboration. Highly recommended.
What is your favorite aspect of this product?
Task management and its reporting. Summarises the entire project updates with a single click which makes it easy to understand the next action points for respective project.
What do you dislike most about this product?
Its User Interface is cumbersome which is overwhelming for a new person who is starting with the product.
What recommendations would you give to someone considering this product?
It you are looking for a platform to manage multiple tasks and multiple projects at the same time then it is highly recommended.
Pros
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.
Hitesh M.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jan 2026
The perfect way to manage my daily tasks
Likeliness to Recommend
What differentiates Asana from other similar products?
Asana stands out because it is very flexible and easy to use and is designed to be user friendly while handling complex work. While many other tools focus only on individual tasks, Asana uses a Work graph which connects small daily taks to portfolios and company goals. This shows how every team member's work contribute to the whole company goals and success.
What is your favorite aspect of this product?
My personal favorite is the 'Celebration' Factor, it sounds small but the flying creatures that appear when you finish a task, it adds a bit of fun to a busy day.
What do you dislike most about this product?
Nothing as of now.
What recommendations would you give to someone considering this product?
Asana is the top choice to be considered beacuse it makes complex teamwork feel simple. It stands out for its beautiful design, helpful AI features, and the way it connects your daily tasks to big company goals.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
radhika P.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Sep 2025
Smooth Marketing Project Management
Likeliness to Recommend
What differentiates Asana from other similar products?
An AI-powered work management tool that helps marketing teams plan campaigns, track tasks, and collaborate in one place.
What is your favorite aspect of this product?
I really like how visual the boards and timelines are, making it easy to see campaign progress and deadlines at a glance.
What do you dislike most about this product?
Can feel overwhelming with too many features if you just need simple task tracking.
What recommendations would you give to someone considering this product?
I’d recommend it to marketing teams that want a clear, organized way to manage campaigns and boost productivity.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
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