What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Website Analytics category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

100 Plan to Renew

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

2% Negative
3% Neutral
95% Positive

Pros

  • Reliable
  • Security Protects
  • Performance Enhancing
  • Trustworthy

Feature Ratings

Average 82

Audience Segmentation

85

Conversion Analysis

83

Data Visualization

82

Audience Demographics

82

Paid Search Integration

82

Social Media Analytics

81

Customer Value Analysis

81

Device and Browser Analytics

81

Search Engine Optimization

81

Customer Journey Modelling

81

API Framework

77

Vendor Capability Ratings

Average 83

Quality of Features

86

Business Value Created

85

Ease of Implementation

84

Usability and Intuitiveness

84

Breadth of Features

83

Product Strategy and Rate of Improvement

82

Ease of Data Integration

82

Availability and Quality of Training

82

Ease of IT Administration

82

Ease of Customization

80

Vendor Support

79

HubSpot Marketing Hub Reviews

  • Role: Sales Marketing
  • Industry: Communications
  • Involvement: Business Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Aug 2024

Fantastic product. I love it.

Likeliness to Recommend

10 /10

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Role: Industry Specific Role
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Aug 2024

One-stop marketing powerhouse

Likeliness to Recommend

10 /10

Pros

  • Helps Innovate
  • Reliable
  • Effective Service
  • Respectful
  • Role: Sales Marketing
  • Industry: Healthcare
  • Involvement: Business Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Jun 2026

Powerful and User-Friendly Marketing Automation Pl

Likeliness to Recommend

10 /10

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Trustworthy

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