What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Social Media Monitoring & Listening category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

98 Plan to Renew

82 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

2% Negative
2% Neutral
96% Positive

Pros

  • Trustworthy
  • Reliable
  • Enables Productivity
  • Effective Service

Feature Ratings

Average 83

Dashboards and Reporting

85

Publishing

85

Visual Analytics

85

Social Media Channel Integration Inbound

84

Collaboration

83

Audience Segmentation

83

Sentiment Analysis

80

Competitor Tracking

79

Influencer Identification

79

Visual & Image Recognition

79

Crisis Detection & Anomaly Analysis

68

Vendor Capability Ratings

Average 82

Quality of Features

85

Ease of Implementation

85

Breadth of Features

84

Business Value Created

83

Product Strategy and Rate of Improvement

83

Availability and Quality of Training

82

Ease of IT Administration

81

Ease of Data Integration

81

Usability and Intuitiveness

81

Ease of Customization

81

Vendor Support

80

HubSpot Marketing Hub Reviews

Taylor W.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2022

Great for managing social media

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

It is a program that has a good price and good functionalities, much better than other programs.

What is your favorite aspect of this product?

In order to manage most enterprises, it's essential for me to use HubSpot Marketing Hub. This includes everything from the website to webforms and emails to social media management. It also includes processes to automate key parts of my company. To top it all off, that's only for Marketing Hub's customers. That's not even mentioning Service or Sales Hub.

What do you dislike most about this product?

In addition to the high price, there's a huge platform, making it easy to get lost. In the Community and Ideas forums, HubSpot devotes a lot of time to discussing new features for the platform.

What recommendations would you give to someone considering this product?

You'll have to justify the first investment, but once you've made the decision, you won't look back. After a while, you'll begin to realize all of the locations where HubSpot's capabilities may replace those of your current platforms.

Pros

  • Reliable
  • Unique Features
  • Efficient Service
  • Effective Service

José M.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2022

Easy to use, automatic, with good insights and aff

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

Their customer support

What is your favorite aspect of this product?

The layout!

What do you dislike most about this product?

The automation

What recommendations would you give to someone considering this product?

Please invest in this product!

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Trustworthy

Ashley D.

  • Role: Sales Marketing
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2022

The best Marketing Automation software available

Likeliness to Recommend

7 /10

What differentiates HubSpot Marketing Hub from other similar products?

It is a very easy to use program and it is not very expensive.

What is your favorite aspect of this product?

Everything I need to manage most firms can be found in HubSpot's Marketing Hub. This includes everything from the website to webforms and emails to social media management. It also includes processes to automate key parts of my company. Plus, that's just with Marketing Hub in mind! That's not even including the service or sales hubs...

What do you dislike most about this product?

If you don't have a lot of money, you may not be able to afford it. In the Community and Ideas forums, HubSpot devotes a lot of time to discussing new features for the platform.

What recommendations would you give to someone considering this product?

Though the initial outlay is significant, you won't look back on your decision to go forward with it. Using HubSpot's features instead of the other platforms you now use will become more apparent to you.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

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