Zoho Corporation

Zoho Analytics

Composite Score

7.7 /10

CX Score

8.3 /10

25 Reviews Write a Review

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Software Claimed

What is Zoho Analytics?

Zoho Analytics is a self-service BI and data analytics software that lets you analyze your data, create stunning data visualizations, and discover hidden insights in minutes. Zoho Analytics is an Online Reporting and Business Intelligence service, and can be used as an online database. The features offered by Zoho Analytics specialize on providing an in-depth - powerful and flexible reporting capabilities. It contains an in-built analytical database grid, which is optimized for reporting and querying more than just serving as a real-time online transactional database.

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Awards & Recognition

Zoho Analytics won the following awards in the Business Intelligence & Analytics - Enterprise category

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2023 Emotional Footprint Champion

2023

5 Top Rated Capabilities

3 Top Rated Features

2023

Zoho Analytics Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Zoho Analytics.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

82 Likeliness to Recommend

94 Plan to Renew

1
Since last award

81 Satisfaction of Cost Relative to Value

3
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Zoho Analytics?

0% Negative

5% Neutral

95% Positive

Pros

Performance Enhancing
Enables Productivity
Trustworthy
Efficient Service

Feature Ratings

Average 79

Collaboration

Dashboard

Data Exploration and Visualization

BI Security

Operational Reporting Capabilities

BI Platform Administration

Self Service and Ad Hoc Capabilities

Real-Time Visualization

Data Modelling Tools

Intelligent Alerts and Notifications

Metadata Management

Vendor Capability Ratings

Average 75

Business Value Created

Ease of IT Administration

Ease of Implementation

Product Strategy and Rate of Improvement

Availability and Quality of Training

Usability and Intuitiveness

Vendor Support

Ease of Data Integration

Quality of Features

Ease of Customization

Breadth of Features

Also Featured in...

Sales Analytics

Score 8.8

View Zoho Analytics in this category (opens in a new tab)

Business Intelligence & Analytics - Midmarket

Score 8.4

View Zoho Analytics in this category (opens in a new tab)

Zoho Analytics Videos

Zoho Analytics Reviews

Bhavik B.

Role: Information Technology
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jul 2026

We Developers Got New Level of Data Analyst Power.

Likeliness to Recommend

8 /10

What differentiates Zoho Analytics from other similar products?

Zoho Analytics stand out is its seamless integration across the entire Zoho suite in addition to a highly competitive pricing model. Not an enterprise tool that requires heavy duty work which helps associate developers quickly build complex relational data models allowing for robust business processes.

What is your favorite aspect of this product?

Powerful SQL querying features along with its customizable API. For example, irrespective of my role as an associate dev, I love writing custom SQL dialects to control the data when drag-and-drop builder isn't enough. Automated data syncing capabilities also save thousands of hours of config, making every single day in the new workflows as efficient as possible.

What do you dislike most about this product?

May sometimes appear dated and slow to render dashboards with exceptionally large datasets. Moreover, even though basic features are intuitive the learning curve for advanced custom formulas.

What recommendations would you give to someone considering this product?

Exploiting their free trial to evaluate your particular data connectors first. Make sure that your raw data is well cleaned when you bring the data because complicated transformations need to be done, it can get really tedious within the tool. Best suited for mid-sized businesses, particularly if your team is already using other Zoho applications.

Pros

Continually Improving Product
Reliable
Enables Productivity
Unique Features

John O.

Role: Information Technology
Industry: Finance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted May 2025

Scalable Tool for Data-Driven Decisions

Likeliness to Recommend

10 /10

What differentiates Zoho Analytics from other similar products?

Zoho Analytics differentiates itself from other business intelligence (BI) platforms through its strong integration with the Zoho ecosystem, affordability, and ease of use for small to mid-sized businesses.

What is your favorite aspect of this product?

My favorite aspect of Zoho Analytics is its user-friendly interface combined with powerful data preparation and integration capabilities, especially its seamless connectivity across the entire Zoho ecosystem.

What do you dislike most about this product?

What I dislike most about Zoho Analytics is that, while it’s user-friendly and feature-rich, it can feel somewhat limited in advanced analytics and customization compared to more mature platforms like Power BI or Tableau.

What recommendations would you give to someone considering this product?

Focus initially on a few high-impact reports or dashboards—like sales performance, customer support KPIs, or financial summaries—to demonstrate quick wins and user adoption.

Pros

Continually Improving Product
Enables Productivity
Unique Features
Efficient Service

Varshini P.

Role: Information Technology
Industry: Technology
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Mar 2025

Zoho CRM gives a robust and customizable solution

Likeliness to Recommend

10 /10

What differentiates Zoho Analytics from other similar products?

Zoho Analytics requires knowledge of SQL and LookML, making it more challenging for non-technical users.

What is your favorite aspect of this product?

Zoho Analytics ability to integrate and blend data from multiple sources and create deep valuable insights out of it is the key.

What do you dislike most about this product?

It limited real-time data syncing and performance with large datasets

What recommendations would you give to someone considering this product?

Zoho Analytics offers great value but consider data volume and customization needs before committing.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Zoho Analytics

Software Claimed

What is Zoho Analytics?

Company Details

Book a Free Demo Today!

Awards & Recognition

2023 Emotional Footprint Champion

Zoho Analytics Ratings

82 Likeliness to Recommend

94 Plan to Renew

1 Since last award

81 Satisfaction of Cost Relative to Value

3 Since last award

Emotional Footprint Overview

+94 Net Emotional Footprint

How much do users love Zoho Analytics?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Collaboration Includes ability to view, share and direct work between co-workers in real or near real-time.

Dashboard Includes alerts and notifications, KPIs, visual analytics, and interactive features.

Data Exploration and Visualization Ability to visually manipulate, interact with, and explore data, and perform basic descriptive statistics and pattern detection.

BI Security Data access control management, including access permissions management, user authentication and enforcement of access permissions via technology.

Operational Reporting Capabilities Real-time detailed reporting to support operational business processes.

BI Platform Administration Centralized console to manage BI portal administration. Management metrics and reports on usage, resource utilization, security, and other activities.

Self Service and Ad Hoc Capabilities Selected user groups are able to interact with BI data, slice and dice, and find answers on their own.

Real-Time Visualization Ability to analyze and visualize data as soon as it becomes available via data-streaming pipelines.

Data Modelling Tools Includes ability to model complex relationships between internal application sources and other parties.

Intelligent Alerts and Notifications Ability to create, manage, send and receive notifications, enhancing efficiency and productivity.

Metadata Management A metadata layer makes reporting easy and eliminates the need for coding and SQL, allowing users to see and access information in simple business language.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Also Featured in...

Sales Analytics

Business Intelligence & Analytics - Midmarket

Zoho Analytics Videos

From Digital Maturity to AI Value_An Interview with Zoho’s Ram Ramamoopthy

Zoho Analytics Reviews

Bhavik B.

We Developers Got New Level of Data Analyst Power.

Likeliness to Recommend

Pros

John O.

Scalable Tool for Data-Driven Decisions

Likeliness to Recommend

Pros

Varshini P.

Zoho CRM gives a robust and customizable solution

Likeliness to Recommend

Pros

1
Since last award

3
Since last award

Feature Ratings

Collaboration

Dashboard

Data Exploration and Visualization

BI Security

Operational Reporting Capabilities

BI Platform Administration

Self Service and Ad Hoc Capabilities

Real-Time Visualization

Data Modelling Tools

Intelligent Alerts and Notifications

Metadata Management

Vendor Capability Ratings

Business Value Created

Ease of IT Administration

Ease of Implementation

Product Strategy and Rate of Improvement

Availability and Quality of Training

Usability and Intuitiveness

Vendor Support

Ease of Data Integration

Quality of Features

Ease of Customization

Breadth of Features